Over the past 18 months, MPP Group has undergone significant transformations, including the acquisition of MCP and the rollout of new branding across all group members. These milestones set the stage for a comprehensive initiative: the development of a code of conduct designed to define the group’s shared values and shape its future direction.
This initiative was not just an internal exercise. It reflects our commitment to aligning our operations, culture, and partnerships around a unified identity while continuing to prioritize the needs of its customers, suppliers, and stakeholders.
Core Values: The Guiding Principles of MPP Group
At the heart of this transformation are six core values, carefully crafted to serve as the foundation for the Group’s culture and operations:
- Respect, Integrity, and Reliability – A commitment to fostering a culture of honesty, fairness, and mutual respect.
- Customer Orientation – A focus on building long-term partnerships and consistently delivering value.
- Innovation – The pursuit of advanced solutions, sustainable practices, and creative approaches to evolving challenges.
- Continuous Improvement – A dedication to refining processes, enhancing quality, and striving for excellence.
- Partnership – A belief in collaboration, both within the organization and with external stakeholders, to achieve shared success and growth.
- Accountability – A responsibility to deliver on commitments and maintain trust across all interactions.
A Collaborative Process
Defining these values was a collective effort that engaged employees at all levels of the organization. Through workshops and discussions led by HR teams and mid-level managers, insights from production workers, supervisors, and leadership were woven into the framework.
This collaborative approach ensured that the resulting values were not imposed from the top but instead reflected the collective voice of the organization. Liat Meta Moalem, MPP Group’s VP HR, highlighted the significance of this inclusive process: “The goal was to ensure that every employee feels ownership over the values, making them more than abstract concepts but practical guides to everyday actions.”
The Role of Values in Shaping the Future
The adoption of these values marks a pivotal moment for MPP Group, providing a clear framework for decision-making and behavior across its operations. They are being integrated into key organizational processes, ensuring that the values are embedded into the company’s culture.
Driving Excellence Across the Ecosystem
The values have broad implications for MPP Group’s relationships with its customers, suppliers, and partners. By placing Customer Orientation at the forefront, the group underscores its dedication to understanding and addressing customer needs while delivering innovative and sustainable solutions. Through Partnership and Accountability, MPP Group aims to strengthen collaborations across the value chain, fostering trust and mutual growth.
This initiative, led by CEO Natan Vilner and championed by the HR team, represents a significant investment in the group’s future. With over 400 employees and a diverse portfolio of companies, MPP Group is poised to navigate an ever-changing business landscape with a strong, unified vision.
By grounding its operations in these six core values, MPP Group has established a foundation for sustainable growth, operational excellence, and enduring success.
